White Plains, NY (November 15, 2018) - Media Monitors, the leader in local media monitoring, today announced that it has reached a new multi-year agreement with Tribune Broadcasting LLC to expand services to multiple markets. Tribune has long been a Media Monitors subscriber with 17 markets utilizing the services. Under the new agreement, Tribune Broadcasting elects to renew the existing markets and adds 15 markets for a total of 32 markets.

In addition to providing near real-time ad intelligence for television, cable, radio, print and digital, the multi-year agreement will include the Media Monitors MM Analytics service. MM Analytics is a powerful, customizable platform that includes rich, interactive and easy-to-read graphical interpretations of advertiser intel data.

Philippe Generali, President and CEO of Media Monitors commented: “Tribune is one of the nation’s largest independent broadcasters. The quality and accuracy of our spot data along with MRC accreditation values are a perfect match to Tribune’s high standards of excellence. We look forward to working in tandem with Tribune as they continue to lead their field.”

About Media Monitors

Media Monitors is the nation’s leading network and local monitoring company, serving the media and advertising industries with near real-time intelligence on radio, television, cable, print and display internet. For radio, Media Monitors is the only provider of spot occurrence data in the US. Media Monitors is accredited by the MRC for its US radio, local network and cable television spot monitoring services. Outside the US, Media Monitors tracks a variety of media in major markets including Canada, United Kingdom, Australia, India, New Zealand, Malaysia and South Africa. Media Monitors holds multiple patents for its monitoring and data modeling technologies.

Editors: interview opportunities and graphics are available. Contact Dwight Douglas at Media Monitors, 914-259-4733, or e-mail the Media Monitors Newsroom for more information.